FIVE SEASONS SPORTS CLUB APP LAUNCH AD CAMPAIGN
PROMOTING THE RELEASE OF AN EXCITING NEW WAY TO EXPERIENCE THE BRAND
When Five Seasons Sports Club asked me to help drive awareness of the launch of their new app, I wanted to create a simple, visually compelling way to communicate all of the value their members could enjoy with a simple download. The campaign featured their virtual fitness, virtual kids activities, and virtual tennis lessons framed by a smart phone silhouette. It’s a crystal clear communication of the app’s value to the user.
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